This is a short letter from Kyle Boddy. For those that have never heard of him perhaps you have heard of his program Driveline?
Even if you haven't heard of him I suggest you read this since it is the demographic of this board that is SO at danger for this problem. When you hear about a new program or gimmick or even "If your kid does XXXXXX his arm will require surgery", LOOK INTO IT! The internet is at your fingertips, so read people! Don't just accept blindly, don't take one persons opinion (even if you trust them), do your research!
The Dark Side: Unscrupulous Coaches
New coaches that are just starting off trying to make money are posting clickbait, inflammatory articles, and stooping to all-new lows on social media to take shots at established players, since deep down they know that the future findings in this game will be hard-won and they don't have the fortitude to put forth real effort to help trainees and coaches out - they'd rather stick to what they learned in a Black Hat SEO course or an outdated Marketing 101 course, not realizing that in this game, your word is everything. Your reputation is everything. And your ability to consistently deliver progress in the clutch matters most, not how you sell it, wrap it, convince people to buy your trinkets, or anything like that. Simply put? That's too much work for most people trying to make a buck off the baseball industry, and you've all seen it.
We even see multiple formerly credible authorities purchasing tens of thousands of fake Facebook likes, fake Twitter social media followers, and engaging with the public using underhanded methods. This is both surprising and disappointing, but it only highlights the path for Driveline Baseball - we are committed to publishing our work openly, freely, and with data provided so coaches, researchers, front office members, athletes, and analysts can peer-review our work as well as the journals we have already engaged with. We don't engage in fake social media engagement - what you see is what you get, raw and unfiltered as many already know! - and we don't do underhanded SEO work with clickbait titles like "WEIGHTED BALL TRAINING - PROVEN TO CAUSE TOMMY JOHN" with a link to a college student's thesis with a sample size of 6 who used faulty equipment and came to spurious conclusions with zero injured players in the study (yes, this actually happened). Yet we see these people banding together to try and hold on to relevance, afraid they are being left behind. Unfortunately for them, college coaches and MLB front offices are jam packed with intelligent individuals who are more than capable of seeing through arguments from authority and other smoke screens - and our engagement rates across those fields more than proves it.
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